Pandemic-induced changes to the universe of investment promotion, including digitalization of services and less travel, has increased the use of outreach partners like the foreign service. The pandemic also brought to light the importance of SDG sectors such as healthcare. This handbook for diplomats and commercial attachés focuses on the promotion of investment in the Sustainable Development Goals. It provides guidelines, best practices and tools, explains the investment promotion cycle, the functions of public and private sector actors, like IPAs, and the role that diplomats can play.
